Fundraise - More Ideas - Recognize your donors

eBay Giving Works is more than just a way to raise funds for your organization - it also allows you to attract new supporters. Part of that involves saying thank you to eBay users who choose to give and motivate them to support you in the future.
Here are a few suggested ways to recognize your eBay donors:
1. Publish a thank you message on your website and via social media
An update on your website stating how much was raised by eBay users and how the funds will be used is a great way to show your appreciation. Drive traffic to the post with a shout out on Twitter, Facebook, etc. It will let your donors know you are grateful and will allow others to spread your message.
Get inspiration from letters written by other participating nonprofits to the eBay Community.
2. Send an email thanking your eBay donors at least once a year
More targeted and personalized messages will resonate with your donors. You can find information for eBay users who gave to your organization in your MissionFish nonprofit account. Log in and select Community Sellers or Donate Now Donors under My Donors on the right hand side. You will be able to export the information into an excel file to make organizing and sending easy.
3. Communicate with your donors directly on eBay
If you are a direct seller, add a thank you message in communications with your buyer. Then, include information about your cause and how their purchase will help further your mission in their package. It’s a great way to remind them that they made a difference and attract a new supporter.
You may also consider thanking eBay users who create listings to benefit your cause. When you receive a listing notification, look up their eBay ID under Community on eBay.com and then use the Contact Member tool in their profile to send them a note of thanks.
Even if the item doesn’t sell and produce a donation, it’s nice to thank them for their effort so they’ll try listing again, hopefully with better luck next time. Just be mindful to avoid being a spammer: stick to saying "thank you" and avoid any solicitations.

Example of a thank you message
Now that you know all the ways you can thank your eBay donors, start drafting your message. Below is a template to help you get started or you can read letters other nonprofits have sent to the eBay Community in our Nonprofit Thank You Message archive.
Dear [Donor],
Thank you for supporting our cause through eBay Giving Works. With your help [Nonprofit Name] has been able to raise [$xxx.xx] through eBay Giving Works, which will allow us to [action/mission descriptor].
Here is just a sample of how your generosity is helping [Nonprofit Name] do [action/mission descriptor]:
Action #1
Action #2
Action #3
Thanks again for choosing to support [Nonprofit Name] through eBay – we hope you will continue to think of us when shopping and listing future items.
Sincerely,
[Signature]

The way to fundraise on eBay

Recognize Your Donors

1. Publish a thank you message on your website and via social media

2. Send an email thanking your eBay donors at least once a year

3. Communicate with your donors directly on eBay

Example of a thank you message

Learn More

More Fundraising Ideas

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