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  • eBay Giving Works Charity Ribbon Email template: Promote an Auction Event

  • Spread the word far and wide about your charity auction event! Customize the email below to promote items benefiting your organization.
  • Your email should include:

  • The charity auction event’s name
  • The event’s start and end dates
  • The kinds of items available for bidding (with a few examples)
  • What people will be supporting when they bid (your name and mission)
  • How to bid
  • When

  • The day your online auction event begins or while it is in progress so your supporters can begin bidding immediately.
  • Who

  • All of your supporters and anyone else who is connected to the event - corporate donors, their employees, and customers. Don't forget to ask them to forward the announcement to all of their friends too!
  • How

  • You can use the email below as a guide, inserting your own information into the sample.
  • Sample Email template: Promote an Auction Event

  • Subject: Find Something Fabulous At Our Online Auction Event!
  • From [date] to [date], [Nonprofit Name] will be hosting a unique auction event on eBay. Items will include [List out your most exciting items: e.g. celebrity signatures, unique experiences]. All funds raised will support [your mission] - so snap up a great item and help us at the same time.
  • Bid now at: [Link to your About My Nonprofit Page or your About Me Page]
  • We appreciate your support!
  • [Name]
    [Title]
    [Nonprofit Name]
    [email address]


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